Our Work Case Study

Newsround – The Wrong Trainers

In response to the Government’s child poverty campaign, the BBC asked us to create a film to raise awareness of this significant subject, for their Newsround viewers aged 7-11.

Bold spent six months with a young boy, Dillon, and his family.  This allowed us to fully understand his story of living in poverty and translate it in an authentic way. We worked with this highly personal material to create an innovative and powerful three-minute 2-D and 3-D animation, voiced by Dillon himself.

 

For this film, Bold won:

  • Best Children’s Factual Programme, BAFTA
  • Best Children’s Television Programme, RTS
  • Best Animation Programme, Banff World Television FestivalBest Children’s Programme, European Broadcast Union
  • Mo Award, Children’s Short Film Festival
  • Prix De Jeunesse
  • Best TV Special and UNICEF Award, Annecy Animation Festival

“Using animation has meant we can present these issues in a way that’s accessible and relevant to both young and broad adult audiences.”

Kez Margrie, Bafta-award winning series producer

Our Work

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