Our Work Case Study

Digital Lives Research

Working with Google and Vodafone, Bold built a campaign around helping young people navigate and build resilience and good mental health in their digital world. We gained deep audience insight through workshops with groups of young people across England discussing and sharing their experiences online. We also collaborated with an Advisory Board of leading academics and psychologists. Bold developed the Digital Lives insight report, recommendations and documentary film. We then went on to build prototype offline and online tools and materials to be used by schools, community groups and youth workers.

“Bold know how to run insight projects which translate into truly innovative campaigns for young people. ”

Paul Cording, Vodafone

Our Work

Rebrand

University of Winchester was facing increasing pressure in a competitive market. We conducted research with staff and current and prospective

Social Care Innovation

Working with NSPCC, Blackpool Council and young people from the area, we devised a groundbreaking idea to support those young

Reading Hack

Why don’t more 15-24 year olds read for pleasure? We embarked on an extensive programme of co-creation sessions with young

Youth Brand Guidelines

Having not spoken to girls directly in any of their communications, Girlguiding knew it was time something changed. We were asked

Youth Brand Guidelines

With an ever-aging donor base, it was critical for RNLI to become more relevant and engaging to under-18s. We ran

Therapeutic Gaming

For the launch of the rebranded Childline website, Bold developed six games. Each offered therapeutic support to its users: Wall

Digital Disruption

This was a big one: a Bold-initiated project to encourage young people to be savvy, critical consumers of online content.

Newsround – The Wrong Trainers

In response to the Government’s child poverty campaign, the BBC asked us to create a film to raise awareness of